Alcester gets muddy boots

Alcester’s Meat and Fish Specialist Adam Bunting organised a visit to the production site of local supplier Muddy Boots, a firm favourite with Waitrose customers, for his Food Service and Fresh colleagues.

The Partners learnt about the manufacturing process of meatloaf and burgers, marketing strategies and packaging and got to meet the founders of the business.

Taken from Chronicle:  Volume 72,  4 January 2013