Waitrose.Com Greenford

The third Waitrose Customer Fulfilment Centre (also known as a ‘dark store’) opened today – 4th March 2021. Greenford is our largest Customer Fulfilment Centre at around 115,000 sq ft, it holds over 18,000 lines and once at capacity will have 150 vans delivering 25,000 customer orders per week.

Greenford joins the existing sites in Coulsdon and Enfield to help meet the high demand for home deliveries across London. The centre is the first of its kind in that it’s being opened and operated with supply chain partner Wincanton plc, which has a 20 year relationship with Waitrose supplying wines and spirits to shops.

The centre is opening with FareShare as a partner, meaning surplus food will be put to good use. Waitrose has donated the equivalent of over 4 million meals to FareShare since starting work with them in 2017.

Says Laura Burbedge, Waitrose.com Director, “Waitrose.com now accounts for a fifth of our total business, compared to six percent a year ago. But despite this huge growth we know there are still more people who would like to shop online with us so this new centre is a significant step in our future plans.”

James Wroath, Wincanton CEO, “As the first supply chain partner to create a dark store for grocery home deliveries in the UK, this is an exciting growth opportunity for Wincanton. We look forward to providing Waitrose.com customers in London with the highest levels of service. Dark stores will play a huge role in helping supply chains adapt to meet a new set of expectations as more retail purchases are made online and they will better enable businesses to serve customers, at scale.”